How do they match: Advertising and Promotions Managers

  • Communications Director
  • Communications Manager
  • Account Director
  • Ad Director
  • Advertising Director
  • Campaign Director
  • Client Services Director
  • Creative Services Director
  • Digital Advertising Director
  • Marketing Director
  • Media Director
  • Online Advertising Director
  • Promotions Director
  • Traffic Director

  • Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

  • Direct and coordinate product research and development.
  • Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
  • Assemble and communicate with a strong, diverse coalition of organizations or public figures, securing their cooperation, support, and action, to further campaign goals.
  • Attend or participate in conferences, community events, and promotional events related to products or technologies.
  • Develop communications materials, advertisements, presentations, or public relations initiatives to promote awareness of products and services.
  • Train and direct workers engaged in developing and producing advertisements.

  • Direct financial operations.
  • Direct organizational operations, projects, or services.
  • Direct sales, marketing, or customer service activities.