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How do they match:
Advertising and Promotions Managers
1
O*NET-SOC Title
Advertising
and
Promotions Managers
2
Alternate Occupation Titles
Account
Specialist
Marketing
and
Promotions Manager
8
Tasks
Train
and
direct workers engaged in
developing
and
producing advertisements.
Develop
communications materials, advertisements, presentations, or public relations initiatives to promote awareness of products
and
services.
Develop
comprehensive marketing strategies, using knowledge of products
and
technologies, markets,
and
regulations.
Coordinate with marketing team members, graphic artists,
and
other workers to
develop
and
implement marketing programs.
Direct
and
coordinate product research
and
development.
Identify
and
develop
contacts for promotional campaigns
and
industry programs that meet identified buyer targets, such as dealers, distributors, or consumers.
Inspect layouts
and
advertising copy,
and
edit scripts, audio, video,
and
other promotional material for adherence to
specifications.
Prepare budgets
and
submit estimates for program costs as part of campaign plan
development.
8
Detailed Work Activities
Develop
marketing plans or strategies for environmental initiatives.
Develop
marketing plans or strategies.
Develop
procedures to evaluate organizational activities.
Develop
promotional materials.
Attend
training
sessions or professional meetings to
develop
or maintain professional knowledge.
Conduct employee
training
programs.
Coordinate
special
events or programs.
Maintain knowledge of current
developments
in area of expertise.
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Related Activities
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O*NET Data
Abilities
Interests
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Skills (Basic)
Skills (Cross-Functional)
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Work Context
Work Styles
Work Values
Crosswalks
Military
Education
Occupation Handbook
SOC
DOT
RAPIDS
ESCO
Sites
My Next Move
Mi Próximo Paso
My Next Move for Veterans
Resource Center
O*NET Web Services
Code Connector
Partner sites
Data Collection Program
U.S. Department of Labor
Related Sites
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Creative Commons CC-BY
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How do they match: 11-2011.00 - Advertising and Promotions Managers
by
U.S. Department of Labor, Employment and Training Administration
is licensed under a
Creative Commons Attribution 4.0 International License
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