How do they match: Marketing Managers

  • Business Developer
  • Business Development Director
  • Business Development Manager
  • Business Development Specialist

  • Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

  • Advise business or other groups on local, national, or international factors affecting the buying or selling of products or services.
  • Develop business cases for environmental marketing strategies.
  • Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

  • Monitor external affairs or events affecting business operations.
  • Advise others on business or operational matters.
  • Analyze forecasting data to improve business decisions.