How do they match: Search Marketing Strategists

  • Collaborate with Web, multimedia, or art design staffs to create multimedia Web sites or other internet content that conforms to brand and company visual format.
  • Improve search-related activities through ongoing analysis, experimentation, or optimization tests, using A/B or multivariate methods.
  • Manage tracking and reporting of search-related activities and provide analyses to marketing executives.

  • Analyze market or customer related data.
  • Analyze website or related online data to track trends or usage.
  • Collaborate with others to determine design specifications or details.
  • Collaborate with others to develop or implement marketing strategies.
  • Develop performance metrics or standards related to information technology.