How do they match: Search Marketing Strategists

  • Digital Media Planner
  • E-Commerce Specialist
  • Electronic Commerce Specialist
  • Interactive Media Marketing Specialist
  • Interactive Media Marketing Director
  • Interactive Media Marketing Strategist
  • Internet Media Planner
  • Internet E-Commerce Specialist
  • Internet Electronic Commerce Specialist
  • Internet Marketing Specialist
  • Marketing Specialist
  • Marketing Communications Specialist
  • New Media Strategist
  • PPC Specialist
  • Paid Search Specialist
  • Pay Per Click Specialist
  • Pay-Per-Click Specialist
  • SEM Specialist
  • SEO Specialist
  • Search Engine Evaluator
  • Search Engine Marketing Specialist
  • Search Engine Marketing Strategist
  • Search Engine Optimization Specialist
  • Search Engine Optimization Analyst
  • Search Engine Optimization Consultant
  • Search Engine Optimization Manager
  • Search Engine Optimization Strategist
  • Search Engine Optimizer
  • Search Engineer Marketing Specialist
  • Search Specialist
  • Search Marketing Specialist
  • Social Media Specialist
  • Social Media Strategist
  • Technical Marketing Specialist

  • Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization.

  • Conduct market research analysis to identify search query trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
  • Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media Web sites.
  • Coordinate with developers to optimize Web site architecture, server configuration, or page construction for search engine consumption and optimal visibility.
  • Create content strategies for digital media.
  • Define product requirements, based on market research analysis, in collaboration with user interface design and engineering staff.
  • Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing or search marketing campaigns.
  • Execute or manage social media campaigns to inform search marketing tactics.
  • Identify and develop commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled commerce functionality.
  • Optimize Web site exposure by analyzing search engine patterns to direct online placement of keywords or other content.
  • Optimize digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on internet-connected devices.
  • Purchase or negotiate placement of listings in local search engines, directories, or digital mapping technologies.

  • Collaborate with others to determine design specifications or details.
  • Develop specifications or procedures for website development or maintenance.