How do they match: Search Marketing Strategists

  • Electronic Commerce Specialist
  • Internet Electronic Commerce Specialist

  • Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization.

  • Conduct market research analysis to identify search query trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
  • Coordinate with developers to optimize Web site architecture, server configuration, or page construction for search engine consumption and optimal visibility.
  • Implement online customer service processes to ensure positive and consistent user experiences.
  • Prepare electronic commerce designs or prototypes, such as storyboards, mock-ups, or other content, using graphics design software.
  • Resolve product availability problems in collaboration with customer service staff.

  • Coordinate project activities with other personnel or departments.
  • Maintain the inventory of equipment.
  • Provide customer service to clients or users.