How do they match: Art Directors

  • Graphic Design and Art Production Manager

  • Formulate design concepts and presentation approaches for visual productions and media, such as print, broadcasting, video, and film. Direct workers engaged in artwork or layout design.

  • Prepare detailed storyboards showing sequence and timing of story development for television production.
  • Work with creative directors to develop design solutions.
  • Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
  • Hire, train, and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.
  • Manage own accounts and projects, working within budget and scheduling requirements.
  • Mark up, paste, and complete layouts and write typography instructions to prepare materials for typesetting or printing.
  • Research current trends and new technology, such as printing production techniques, computer software, and design trends.

  • Prepare production storyboards.
  • Determine technical requirements of productions or projects.
  • Draw detailed or technical illustrations.
  • Present work to clients for approval.
  • Train others on work processes.