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https://illinoisjoblink.illinois.gov/jobs/11872855 Heidrick & Struggles
(Nasdaq: HSII) is a premier provider of global leadership advisory and
on-demand talent solutions, serving the senior-level talent and
consulting needs of the world\'s top organizations. In our role as
trusted leadership advisors, we partner with our clients to develop
future-ready leaders and organizations, bringing together our services
and offerings in executive search, diversity and inclusion, leadership
assessment and development, organization and team acceleration, culture
shaping and on-demand, independent talent solutions. Heidrick &
Struggles pioneered the profession of executive search more than 70
years ago. Today, the firm provides integrated talent and human capital
solutions to help our clients change the world, one leadership team at a
time.
Additional information on the firm can be found at www.heidrick.com.
Job Description:
Global Social Media Manager
Who We Are:
Heidrick & Struggles (Nasdaq: HSII) is a premier provider of global
leadership advisory and on-demand talent solutions, serving the
senior-level talent and consulting needs of the world\'s top
organizations. In our role as trusted leadership advisors, we partner
with our clients to develop future-ready leaders and organizations,
bringing together our services and offerings in executive search,
diversity and inclusion, leadership assessment and development,
organization and team acceleration, culture shaping and on-demand,
independent talent solutions. Heidrick & Struggles pioneered the
profession of executive search more than 70 years ago. Today, the firm
provides integrated talent and human capital solutions to help our
clients change the world, one leadership team at a time.
Additional information on the firm can be found at www.heidrick.com.
The Role:
The Global Social Media Manager will report into the Account-Based
Marketing Manager in the Marketing department and will oversee adapting
and implementing Heidrick and Struggles social media strategy across
various cultures, languages and regions.
Responsibilities:
- Work collaboratively with the larger global marketing team (and
business stakeholders) to own, develop, and manage the social
editorial calendar, comprised of original/proprietary content, media
mentions, event promotion, and campaign assets.
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- Prepare monthly, quarterly, and campaign reports on social media
performance, offering insights and recommendations for improvement.
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- Oversee and direct creative and content production with agencies,
external creative resources, and contractors.
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- Manage the social media budget, ensuring optimal allocation of
resources for maximum impact and ROI
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- Work with the Head of Digital Marketing and ABM Manager on planning
paid social campaigns (primarily LinkedIn).
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- Develop and run full-funnel campaigns on LinkedIn to drive qualified
inbound leads, primarily focusing on target and key accounts
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- Ability to communicate the nuances and complexities of social media
audiences who might not be as knowledgeable on the subject.
- Communicate and interface directly with Heidrick & Struggles
partners and other firm leaders.
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- Be a team player and willing to roll up sleeves and contribute to
the needs of the business and department.
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- Craft social media content - keeping channel-specific best practices
in mind.
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- Collaborate, solve problems, and shares ideas. Learn from feedback
and enthusiastically supports teammates i meeting a wide range of
marketing goals and priorities.
- Have a conscientious and detail-oriented mindset to ensure marketing
output is world-class, yet also a pragmatic and flexible problem
solver.
Required Qualifications:
- Bachelor\'s degree in Marketing, Business, Advertising,
Communications, English or technology-related field
5+ years\' digital marketing experience managing corporate social media
channels, either in an in-house position or within an agency; experience
in a professional services firm or larger B2B organization is preferred
Experience in executing paid social campaigns, specifically LinkedIn
Sponsored Content and building out social media employee advocacy
programs, primarily on LinkedIn.
Experience writing social media content with an understanding of
channel-specific nuances, calls-to-action, and imagery.
Understanding of social campaign optimization - in relation to copy,
creative, budget, and targeting.
Experience with social media management, publishing, listening, and
analytics tools such as SproutSocial, Hootsuite, Sprinklr, etc and basic
design experience crafting social media assets using tools like Canva,
Photoshop, Premier, etc.
Experience in pulling and analyzing social media analytics and building
analytics dashboards.
Experienced both in leading the creative work of others and in hands-on
creation (writ