Job Opening: Manager - Digital Media

Company
The Timken Company
Location
Canton, OH
Posted on
May 16, 2024

What Timken makes possible begins with you. Those who came before us helped land a man on the moon, create the world's infrastructure, and introduce renewable energy alternatives. Now you can join the Timken team to write your own unique story and help drive what's next. A career at Timken means you can have an immediate impact doing Work That Matters to the world- improving the efficiency of today's industrial equipment and preparing for the future of motion on our planet and beyond. New employees can start contributing right away, and there are many opportunities to advance your career at your own pace. Join our global team of 20,000 people in 46 countries and start helping our customers push the limits of what's possible in their world of motion. PURPOSE : We are seeking a dynamic and strategic manager of digital media to join our corporate communications team. The successful candidate will be responsible globally for digital strategies and platforms that advance The Timken Company's corporate reputation and brand. The ideal candidate will be a creative and technical leader with experience in developing compelling digital platforms and experiences that increase stakeholder awareness and engagement. This individual will report to the vice president of corporate communications and serve on the communications leadership team. RESPONSIBILITIES :

  • Digital platforms: Responsible for the strategy, planning, development and governance of timken.com, a global web property with millions of visitors across 14 language sites
    • Achieve a cohesive brand and user experience and drive site traffic and KPIs
    • Oversee on-brand website content and design; site development, administration and performance; SEO strategies, analytics and reporting
    • Own other corporate digital platforms, including the company's Intranet, and lead corporate digital initiatives and campaigns
  • Social media : Lead the strategy for Timken's social media channels including LinkedIn, Instagram, Facebook and Twitter to expand audience reach and engagement
    • Plan and deliver social content, campaigns and advertising to drive impactful results
    • Ensure responsible community management to uphold the company's reputation
    • Partner with editorial and design teams and internal SMEs on the creative execution of social media content
  • Analytics : Develop multichannel analytics and reports that deliver meaningful insights to optimize performance and ensure brand and communications goals are reached
  • Global leadership :
    • Report to the VP of corporate communications and serve on the communications leadership team
    • Lead high-profile strategic corporate brand and communications initiatives; serve as a trusted advisor to executives to advance the company's strategic agenda
    • Provide leadership and direction to the global digital team, comprised of strategic vendor partners, communications and marketing colleagues, IT and other internal stakeholders

MINIMUM QUALIFICATION :

Education : Bachelor's degree in Communications, Marketing, or related field with at least 10 years of experience.

Strategy : Brand, communications and digital strategist experienced in website and social media management. Drives decision making through analytics. Well-developed critical thinking skills. Possesses sound judgment and makes effective decisions aligned with corporate brand and reputational goals.

Communications : Excellent written and verbal communications skills. Expert content marketer and channel manager. Produces high-quality deliverables in brand voice and image. Strong attention to detail.

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