How do they match: Advertising and Promotions Managers

  • Advertising Vice President
  • Promotions Vice President

  • Prepare and negotiate advertising and sales contracts.
  • Prepare budgets and submit estimates for program costs as part of campaign plan development.
  • Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.
  • Coordinate with marketing team members, graphic artists, and other workers to develop and implement marketing programs.
  • Develop communications materials, advertisements, presentations, or public relations initiatives to promote awareness of products and services.
  • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
  • Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.

  • Prepare financial documents, reports, or budgets.
  • Prepare operational budgets.