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How do they match:
Public Relations Managers
3
Alternate Occupation Titles
Development
Director
Business
Development
Director
Marketing
and
Communications Manager
9
Tasks
Develop
and
maintain the company's corporate image
and
identity, which includes the use of logos
and
signage.
Develop
, implement, or maintain crisis communication plans.
Confer with labor relations managers to
develop
internal communications that keep employees informed of company activities.
Direct activities of external agencies, establishments, or departments that
develop
and
implement communication strategies
and
information
programs.
Establish
and
maintain effective working relationships with clients, government officials,
and
media representatives
and
use these relationships to
develop
new business opportunities.
Evaluate advertising
and
promotion
programs
for compatibility with public relations efforts.
Formulate policies
and
procedures related to public information
programs
, working with public relations executives.
Identify main client groups
and
audiences, determine the best way to communicate publicity information to them,
and
develop
and
implement a communication plan.
Write interesting
and
effective press releases, prepare information for media kits,
and
develop
and
maintain company internet or intranet web pages.
9
Detailed Work Activities
Develop
contingency plans to deal with organizational emergencies.
Develop
library or archival databases.
Develop
marketing plans or strategies.
Develop
operating strategies, plans, or procedures.
Develop
organizational policies or
programs.
Develop
promotional materials.
Coordinate special events or
programs.
Direct employee training
programs.
Evaluate
program
effectiveness.
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Skills (Basic)
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Work Context
Work Styles
Work Values
Crosswalks
Military
Education
Occupation Handbook
SOC
DOT
RAPIDS
ESCO
Sites
My Next Move
Mi Próximo Paso
My Next Move for Veterans
Resource Center
O*NET Web Services
Code Connector
Partner sites
Data Collection Program
U.S. Department of Labor
Related Sites
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How do they match: 11-2032.00 - Public Relations Managers
by
U.S. Department of Labor, Employment and Training Administration
is licensed under a
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