How do they match: Public Relations Managers

  • Establish and maintain effective working relationships with clients, government officials, and media representatives and use these relationships to develop new business opportunities.
  • Manage special events, such as sponsorship of races, parties introducing new products, or other activities the firm supports, to gain public attention through the media without advertising directly.
  • Write interesting and effective press releases, prepare information for media kits, and develop and maintain company internet or intranet web pages.