How do they match: Online Merchants

  • E-Commerce Product Manager
  • E-Commerce Developer
  • E-Commerce Sales Product Manager

  • Develop or revise business plans for online business, emphasizing factors such as product line, pricing, inventory, or marketing strategy.
  • Compose images of products, using video or still cameras, lighting equipment, props, or photo or video editing software.
  • Correspond with online customers via electronic mail, telephone, or other electronic messaging to address questions or complaints about products, policies, or shipping methods.
  • Determine and set product prices.
  • Determine location for product listings to maximize exposure to online traffic.
  • Investigate products or markets to determine areas for opportunity or viability for merchandising specific products, using online or offline sources.
  • Prepare or organize online storefront marketing material, including product descriptions or subject lines, optimizing content to search engine criteria.
  • Promote products in online communities through weblog or discussion-forum postings, e-mail marketing programs, or online advertising.

  • Develop business or financial information systems.
  • Develop business or market strategies.
  • Develop financial or business plans.
  • Create images of data, locations, or products.
  • Market products, services, or events.
  • Purchase products or services.