Summary Report for:
39-7012.00 - Travel Guides
Plan, organize, and conduct long-distance travel, tours, and expeditions for individuals and groups.
Sample of reported job titles: Cruise Counselor, Guide, Mountain Bike Guide, River Guide, Tour Coordinator, Tour Director, Tour Escort, Tour Manager, Tour Operator, Tours Captain
Tasks | Technology Skills | Tools Used | Knowledge | Skills | Abilities | Work Activities | Detailed Work Activities | Work Context | Job Zone | Education | Credentials | Interests | Work Styles | Work Values | Related Occupations | Wages & Employment | Job Openings | Additional Information
- Plan tour itineraries, applying knowledge of travel routes and destination sites.
- Resolve any problems with itineraries, service, or accommodations.
- Sell travel packages.
- Arrange for tour or expedition details such as accommodations, transportation, equipment, and the availability of medical personnel.
- Evaluate services received on the tour, and report findings to tour organizers.
- Lead individuals or groups to tour site locations and describe points of interest.
- Verify amounts and quality of equipment prior to expeditions or tours.
- Pay bills and record checks issued.
- Attend to special needs of tour participants.
- Give advice on sightseeing and shopping.
- Provide tourists with assistance in obtaining permits and documents such as visas, passports, and health certificates, and in converting currency.
- Administer first aid to injured group participants.
- Pilot airplanes or drive land and water vehicles to transport tourists to activity or tour sites.
- Set up camps, and prepare meals for tour group members.
- Instruct novices in climbing techniques, mountaineering, and wilderness survival, and demonstrate use of hunting, fishing, and climbing equipment.
- Accounting software — Financial accounting software
- Analytical or scientific software — Data visualization software
- Business intelligence and data analysis software — Tableau
- Customer relationship management CRM software — Customer information databases
- Data base user interface and query software — Microsoft Access ; Travel Agent CMS
- Electronic mail software — Microsoft Outlook
- Internet browser software — Web browser software
- Mobile location based services software — Global Positioning System GPS software
- Office suite software — Microsoft Office
- Presentation software — Microsoft PowerPoint
- Spreadsheet software — Microsoft Excel
- Web page creation and editing software — Facebook
- Word processing software — Microsoft Word
Hot Technology — a technology requirement frequently included in employer job postings.
- Animal calls — Animal sound lures
- Automobiles or cars — Passenger vehicles
- Busses — Motor coaches; Shuttle buses
- Camping or outdoor stoves — Propane camping stoves
- Digital camcorders or video cameras — Digital video cameras
- Electronic charts or maps or atlases — Electronic maps
- Emergency medical services first aid kits — Emergency first aid kits
- Fishing reels — Sport fishing reels
- Fishing rods — Sport fishing rods
- Flatbed trailers — Equipment trailers
- Laser printers — Computer laser printers
- Lifelines or lifeline equipment — Climbing ropes
- Microphones — Cordless microphones
- Mobile phones — Smart phones
- Public address systems — Portable public address PA systems
- Radio frequency transmitters or receivers — Radio frequency RF Receivers; Radio frequency RF Transmitters
- Recreational motorboats — Recreational water vehicles
- Safety harnesses or belts — Climbing harnesses
- Safety helmets — Climbing helmets
- Sporting rifles — Hunting rifles
- Sporting shotguns — Hunting shotguns
- Swivel carabiner — Climbing carabiners
- Tablet computers
- Tents — Camping tents
- Touring bicycles — Touring bikes
- Vehicle navigation systems — Navigation equipment
- Customer and Personal Service — Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
- Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
- Geography — Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.
- Clerical — Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology.
- Administration and Management — Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
- Transportation — Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.
- English Language — Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
- Economics and Accounting — Knowledge of economic and accounting principles and practices, the financial markets, banking and the analysis and reporting of financial data.
- Active Listening — Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
- Speaking — Talking to others to convey information effectively.
- Service Orientation — Actively looking for ways to help people.
- Coordination — Adjusting actions in relation to others' actions.
- Persuasion — Persuading others to change their minds or behavior.
- Social Perceptiveness — Being aware of others' reactions and understanding why they react as they do.
- Critical Thinking — Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
- Reading Comprehension — Understanding written sentences and paragraphs in work related documents.
- Complex Problem Solving — Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
- Judgment and Decision Making — Considering the relative costs and benefits of potential actions to choose the most appropriate one.
- Negotiation — Bringing others together and trying to reconcile differences.
- Time Management — Managing one's own time and the time of others.
- Writing — Communicating effectively in writing as appropriate for the needs of the audience.
- Oral Comprehension — The ability to listen to and understand information and ideas presented through spoken words and sentences.
- Speech Clarity — The ability to speak clearly so others can understand you.
- Speech Recognition — The ability to identify and understand the speech of another person.
- Oral Expression — The ability to communicate information and ideas in speaking so others will understand.
- Written Comprehension — The ability to read and understand information and ideas presented in writing.
- Problem Sensitivity — The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.
- Deductive Reasoning — The ability to apply general rules to specific problems to produce answers that make sense.
- Information Ordering — The ability to arrange things or actions in a certain order or pattern according to a specific rule or set of rules (e.g., patterns of numbers, letters, words, pictures, mathematical operations).
- Near Vision — The ability to see details at close range (within a few feet of the observer).
- Written Expression — The ability to communicate information and ideas in writing so others will understand.
- Far Vision — The ability to see details at a distance.
- Inductive Reasoning — The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).
- Category Flexibility — The ability to generate or use different sets of rules for combining or grouping things in different ways.
- Getting Information — Observing, receiving, and otherwise obtaining information from all relevant sources.
- Establishing and Maintaining Interpersonal Relationships — Developing constructive and cooperative working relationships with others, and maintaining them over time.
- Performing for or Working Directly with the Public — Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.
- Communicating with Persons Outside Organization — Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
- Selling or Influencing Others — Convincing others to buy merchandise/goods or to otherwise change their minds or actions.
- Communicating with Supervisors, Peers, or Subordinates — Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
- Judging the Qualities of Things, Services, or People — Assessing the value, importance, or quality of things or people.
- Interacting With Computers — Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
- Performing Administrative Activities — Performing day-to-day administrative tasks such as maintaining information files and processing paperwork.
- Identifying Objects, Actions, and Events — Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.
- Monitor Processes, Materials, or Surroundings — Monitoring and reviewing information from materials, events, or the environment, to detect or assess problems.
- Organizing, Planning, and Prioritizing Work — Developing specific goals and plans to prioritize, organize, and accomplish your work.
- Making Decisions and Solving Problems — Analyzing information and evaluating results to choose the best solution and solve problems.
- Thinking Creatively — Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.
- Guiding, Directing, and Motivating Subordinates — Providing guidance and direction to subordinates, including setting performance standards and monitoring performance.
Detailed Work Activities
- Organize recreational activities or events.
- Sell products or services.
- Resolve customer complaints or problems.
- Arrange services or reservations for patrons.
- Provide attraction or event information to patrons.
- Guide patrons on tours.
- Monitor availability of equipment or supplies.
- Maintain financial or account records.
- Manage budgets for personal services operations.
- Assist individuals with special needs.
- Administer first aid.
- Drive vehicles to transport patrons.
- Prepare foods or meals.
- Demonstrate activity techniques or equipment use.
- Explain regulations, policies, or procedures.
- Deal With External Customers — 81% responded “Extremely important.”
- Frequency of Decision Making
- Face-to-Face Discussions
- Contact With Others — 55% responded “Constant contact with others.”
- Impact of Decisions on Co-workers or Company Results — 62% responded “Very important results.”
- Structured versus Unstructured Work — 55% responded “A lot of freedom.”
- Work With Work Group or Team — 22% responded “Very important.”
- Coordinate or Lead Others — 47% responded “Extremely important.”
- Freedom to Make Decisions — 37% responded “Some freedom.”
- Electronic Mail — 43% responded “Every day.”
- Indoors, Environmentally Controlled — 16% responded “Once a week or more but not every day.”
- Consequence of Error — 29% responded “Very serious.”
- Letters and Memos
- Spend Time Sitting — 18% responded “Less than half the time.”
- Importance of Being Exact or Accurate — 34% responded “Very important.”
- Level of Competition — 15% responded “Not at all competitive.”
- Time Pressure — 45% responded “Once a month or more but not every week.”
- Physical Proximity — 76% responded “Slightly close (e.g., shared office).”
- Responsibility for Outcomes and Results — 25% responded “Very high responsibility.”
- Spend Time Using Your Hands to Handle, Control, or Feel Objects, Tools, or Controls — 30% responded “Less than half the time.”
|Title||Job Zone Three: Medium Preparation Needed|
|Education||Most occupations in this zone require training in vocational schools, related on-the-job experience, or an associate's degree.|
|Related Experience||Previous work-related skill, knowledge, or experience is required for these occupations. For example, an electrician must have completed three or four years of apprenticeship or several years of vocational training, and often must have passed a licensing exam, in order to perform the job.|
|Job Training||Employees in these occupations usually need one or two years of training involving both on-the-job experience and informal training with experienced workers. A recognized apprenticeship program may be associated with these occupations.|
|Job Zone Examples||These occupations usually involve using communication and organizational skills to coordinate, supervise, manage, or train others to accomplish goals. Examples include hydroelectric production managers, travel guides, electricians, agricultural technicians, barbers, court reporters, and medical assistants.|
|SVP Range||(6.0 to < 7.0)|
Interest code: EC Want to discover your interests? Take the O*NET Interest Profiler at My Next Move.
- Enterprising — Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business.
- Conventional — Conventional occupations frequently involve following set procedures and routines. These occupations can include working with data and details more than with ideas. Usually there is a clear line of authority to follow.
- Social — Social occupations frequently involve working with, communicating with, and teaching people. These occupations often involve helping or providing service to others.
- Attention to Detail — Job requires being careful about detail and thorough in completing work tasks.
- Dependability — Job requires being reliable, responsible, and dependable, and fulfilling obligations.
- Stress Tolerance — Job requires accepting criticism and dealing calmly and effectively with high stress situations.
- Adaptability/Flexibility — Job requires being open to change (positive or negative) and to considerable variety in the workplace.
- Persistence — Job requires persistence in the face of obstacles.
- Social Orientation — Job requires preferring to work with others rather than alone, and being personally connected with others on the job.
- Self Control — Job requires maintaining composure, keeping emotions in check, controlling anger, and avoiding aggressive behavior, even in very difficult situations.
- Cooperation — Job requires being pleasant with others on the job and displaying a good-natured, cooperative attitude.
- Initiative — Job requires a willingness to take on responsibilities and challenges.
- Integrity — Job requires being honest and ethical.
- Innovation — Job requires creativity and alternative thinking to develop new ideas for and answers to work-related problems.
- Leadership — Job requires a willingness to lead, take charge, and offer opinions and direction.
- Achievement/Effort — Job requires establishing and maintaining personally challenging achievement goals and exerting effort toward mastering tasks.
- Concern for Others — Job requires being sensitive to others' needs and feelings and being understanding and helpful on the job.
- Independence — Job requires developing one's own ways of doing things, guiding oneself with little or no supervision, and depending on oneself to get things done.
- Analytical Thinking — Job requires analyzing information and using logic to address work-related issues and problems.
- Relationships — Occupations that satisfy this work value allow employees to provide service to others and work with co-workers in a friendly non-competitive environment. Corresponding needs are Co-workers, Moral Values and Social Service.
- Independence — Occupations that satisfy this work value allow employees to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy.
- Achievement — Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement.
Wages & Employment Trends
Median wage data for Tour and Travel Guides.
Employment data for Tour and Travel Guides.
Industry data for Tour and Travel Guides.
|Median wages (2019)||$13.27 hourly, $27,600 annual|
|Employment (2019)||57,300 employees|
|Projected growth (2019-2029)||Faster than average (5% to 7%)|
|Projected job openings (2019-2029)||9,600|
|Top industries (2019)|
Source: Bureau of Labor Statistics 2019 wage data and 2019-2029 employment projections . "Projected growth" represents the estimated change in total employment over the projections period (2019-2029). "Projected job openings" represent openings due to growth and replacement.
Job Openings on the Web
Sources of Additional Information
Disclaimer: Sources are listed to provide additional information on related jobs, specialties, and/or industries. Links to non-DOL Internet sites are provided for your convenience and do not constitute an endorsement.