How do they match: Public Relations Managers

  • Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

  • Assign, supervise, and review the activities of public relations staff.
  • Confer with labor relations managers to develop internal communications that keep employees informed of company activities.
  • Direct activities of external agencies, establishments, or departments that develop and implement communication strategies and information programs.
  • Manage special events, such as sponsorship of races, parties introducing new products, or other activities the firm supports, to gain public attention through the media without advertising directly.
  • Produce films and other video products, regulate their distribution, and operate film library.
  • Respond to requests for information about employers' activities or status.

  • Operate still or video cameras or related equipment.
  • Confer with organizational members to accomplish work activities.
  • Develop operating strategies, plans, or procedures.
  • Direct sales, marketing, or customer service activities.
  • Establish interpersonal business relationships to facilitate work activities.
  • Maintain operational records.
  • Monitor external affairs or events affecting business operations.