- Meet with clients to discuss topics such as technical specifications, customized solutions, or operational problems.
Occupations with related tasks Save Table: XLSX CSV
- Coordinate with developers to optimize Web site architecture, server configuration, or page construction for search engine consumption and optimal visibility.
- Coordinate sales or other promotional strategies with merchandising, operations, or inventory control staff to ensure product catalogs are current, accurate, and organized for best findability against user intent.
- Assist in the evaluation or negotiation of contracts with vendors or online partners.
- Manage tracking and reporting of search-related activities and provide analyses to marketing executives.
- Optimize digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on internet-connected devices.
- Collect and analyze Web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
- Participate in the development or implementation of online marketing strategy.
- Optimize Web site exposure by analyzing search engine patterns to direct online placement of keywords or other content.
- Assist in setting up or optimizing analytics tools for tracking visitors' behaviors.
- Identify appropriate Key Performance Indicators (KPIs) and report key metrics from digital campaigns.
- Create content strategies for digital media.
- Combine secondary data sources with keyword research to more accurately profile and satisfy user intent.
- Collaborate with other marketing staff to integrate and complement marketing strategies across multiple sales channels.
- Optimize shopping cart experience or Web site conversion rates against Key Performance Indicators (KPIs).
- Improve search-related activities through ongoing analysis, experimentation, or optimization tests, using A/B or multivariate methods.
- Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media Web sites.
- Conduct market research analysis to identify search query trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
- Propose online or multiple-sales-channel campaigns to marketing executives.
- Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing or search marketing campaigns.
- Communicate and collaborate with merchants, Webmasters, bloggers, or online editors to strategically place hyperlinks.
- Identify, evaluate, or procure hardware or software for implementing online marketing campaigns.
- Collaborate with Web, multimedia, or art design staffs to create multimedia Web sites or other internet content that conforms to brand and company visual format.
- Keep abreast of government regulations and emerging Web technology to ensure regulatory compliance by reviewing current literature, talking with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organizations or conferences.
- Purchase or negotiate placement of listings in local search engines, directories, or digital mapping technologies.
- Execute or manage social media campaigns to inform search marketing tactics.
- Conduct financial modeling for online marketing programs or Web site revenue forecasting.
- Implement online customer service processes to ensure positive and consistent user experiences.
- Develop transactional Web applications, using Web programming software and knowledge of programming languages, such as hypertext markup language (HTML) and extensible markup language (XML).
- Identify and develop commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled commerce functionality.
- Define product requirements, based on market research analysis, in collaboration with user interface design and engineering staff.
- Execute or manage banner, video, or other non-text link ad campaigns.
- Prepare electronic commerce designs or prototypes, such as storyboards, mock-ups, or other content, using graphics design software.
- Assist in the development of online transaction or security policies.
- Execute and manage communications with digital journalists or bloggers.
- Resolve product availability problems in collaboration with customer service staff.
- Identify methods for interfacing Web application technologies with enterprise resource planning or other system software.
- Coordinate with developers to optimize Web site architecture, server configuration, or page construction for search engine consumption and optimal visibility.
- Coordinate sales or other promotional strategies with merchandising, operations, or inventory control staff to ensure product catalogs are current, accurate, and organized for best findability against user intent.
- Assist in the evaluation or negotiation of contracts with vendors or online partners.
- Implement system renovation projects in collaboration with technical staff, engineering consultants, installers, and vendors.
- Work with personnel and facilities management staff to install, remove, or relocate user connectivity equipment and devices.
- Consult with users, administrators, and engineers to identify business and technical requirements for proposed system modifications or technology purchases.
- Keep abreast of changes in industry practices and emerging telecommunications technology by reviewing current literature, talking with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organizations or conferences.
- Review and evaluate requests from engineers, managers, and technicians for system modifications.
- Assess existing facilities' needs for new or modified telecommunications systems.
- Develop, maintain, or implement telecommunications disaster recovery plans to ensure business continuity.
- Communicate with telecommunications vendors to obtain pricing and technical specifications for available hardware, software, or services.
- Inspect sites to determine physical configuration, such as device locations and conduit pathways.
- Document procedures for hardware and software installation and use.
- Install, or coordinate installation of, new or modified hardware, software, or programming modules of telecommunications systems.
- Instruct in use of voice, video, and data communications systems.
- Implement or perform preventive maintenance, backup, or recovery procedures.
- Prepare purchase requisitions for computer hardware and software, networking and telecommunications equipment, test equipment, cabling, or tools.
- Document technical specifications and operating standards for telecommunications equipment.
- Provide user support by diagnosing network and device problems and implementing technical or procedural solutions.
- Document user support activity, such as system problems, corrective actions, resolution status, and completed equipment installations.
- Estimate costs for system or component implementation and operation.
- Order or maintain inventory of telecommunications equipment for customer premises equipment (CPE), facilities, access networks, or backbone networks.
- Use computer-aided design (CAD) software to prepare or evaluate network diagrams, floor plans, or site configurations for existing facilities, renovations, or new systems.
- Prepare system activity and performance reports.
- Implement controls to provide security for operating systems, software, and data.
- Manage user access to systems and equipment through account management and password administration.
- Test and evaluate hardware and software to determine efficiency, reliability, or compatibility with existing systems.
- Monitor and analyze system performance, such as network traffic, security, and capacity.
- Supervise maintenance of telecommunications equipment.
- Implement system renovation projects in collaboration with technical staff, engineering consultants, installers, and vendors.
- Work with personnel and facilities management staff to install, remove, or relocate user connectivity equipment and devices.
- Coordinate implementation of computer system plan with establishment personnel and outside vendors.
- Develop plans to safeguard computer files against accidental or unauthorized modification, destruction, or disclosure and to meet emergency data processing needs.
- Monitor current reports of computer viruses to determine when to update virus protection systems.
- Encrypt data transmissions and erect firewalls to conceal confidential information as it is being transmitted and to keep out tainted digital transfers.
- Perform risk assessments and execute tests of data processing system to ensure functioning of data processing activities and security measures.
- Modify computer security files to incorporate new software, correct errors, or change individual access status.
- Review violations of computer security procedures and discuss procedures with violators to ensure violations are not repeated.
- Document computer security and emergency measures policies, procedures, and tests.
- Confer with users to discuss issues such as computer data access needs, security violations, and programming changes.
- Monitor use of data files and regulate access to safeguard information in computer files.
- Train users and promote security awareness to ensure system security and to improve server and network efficiency.
- Maintain permanent fleet cryptologic and carry-on direct support systems required in special land, sea surface and subsurface operations.
- Coordinate implementation of computer system plan with establishment personnel and outside vendors.
- Direct daily operations of departments, coordinating project activities with other departments.
- Analyze problems to develop solutions involving computer hardware and software.
- Apply theoretical expertise and innovation to create or apply new technology, such as adapting principles for applying computers to new uses.
- Assign or schedule tasks to meet work priorities and goals.
- Meet with managers, vendors, and others to solicit cooperation and resolve problems.
- Design computers and the software that runs them.
- Conduct logical analyses of business, scientific, engineering, and other technical problems, formulating mathematical models of problems for solution by computers.
- Evaluate project plans and proposals to assess feasibility issues.
- Participate in multidisciplinary projects in areas such as virtual reality, human-computer interaction, or robotics.
- Consult with users, management, vendors, and technicians to determine computing needs and system requirements.
- Develop and interpret organizational goals, policies, and procedures.
- Develop performance standards, and evaluate work in light of established standards.
- Maintain network hardware and software, direct network security measures, and monitor networks to ensure availability to system users.
- Participate in staffing decisions and direct training of subordinates.
- Approve, prepare, monitor, and adjust operational budgets.
- Direct daily operations of departments, coordinating project activities with other departments.
- Collaborate with computer manufacturers and other users to develop new programming methods.
- Write, analyze, review, and rewrite programs, using workflow chart and diagram, and applying knowledge of computer capabilities, subject matter, and symbolic logic.
- Correct errors by making appropriate changes and rechecking the program to ensure that the desired results are produced.
- Perform or direct revision, repair, or expansion of existing programs to increase operating efficiency or adapt to new requirements.
- Write, update, and maintain computer programs or software packages to handle specific jobs such as tracking inventory, storing or retrieving data, or controlling other equipment.
- Consult with managerial, engineering, and technical personnel to clarify program intent, identify problems, and suggest changes.
- Conduct trial runs of programs and software applications to be sure they will produce the desired information and that the instructions are correct.
- Prepare detailed workflow charts and diagrams that describe input, output, and logical operation, and convert them into a series of instructions coded in a computer language.
- Compile and write documentation of program development and subsequent revisions, inserting comments in the coded instructions so others can understand the program.
- Consult with and assist computer operators or system analysts to define and resolve problems in running computer programs.
- Perform systems analysis and programming tasks to maintain and control the use of computer systems software as a systems programmer.
- Write or contribute to instructions or manuals to guide end users.
- Investigate whether networks, workstations, the central processing unit of the system, or peripheral equipment are responding to a program's instructions.
- Assign, coordinate, and review work and activities of programming personnel.
- Train subordinates in programming and program coding.
- Develop Web sites.
- Train users on the use and function of computer programs.
- Collaborate with computer manufacturers and other users to develop new programming methods.
- Work as part of a project team to coordinate database development and determine project scope and limitations.
- Develop and document database architectures.
- Collaborate with system architects, software architects, design analysts, and others to understand business or industry requirements.
- Develop database architectural strategies at the modeling, design and implementation stages to address business or industry requirements.
- Design databases to support business applications, ensuring system scalability, security, performance, and reliability.
- Develop data models for applications, metadata tables, views or related database structures.
- Design database applications, such as interfaces, data transfer mechanisms, global temporary tables, data partitions, and function-based indexes to enable efficient access of the generic database structure.
- Develop methods for integrating different products so they work properly together, such as customizing commercial databases to fit specific needs.
- Create and enforce database development standards.
- Document and communicate database schemas, using accepted notations.
- Develop data model describing data elements and their use, following procedures and using pen, template or computer software.
- Identify and evaluate industry trends in database systems to serve as a source of information and advice for upper management.
- Set up database clusters, backup, or recovery processes.
- Demonstrate database technical functionality, such as performance, security and reliability.
- Develop load-balancing processes to eliminate down time for backup processes.
- Plan and install upgrades of database management system software to enhance database performance.
- Identify, evaluate and recommend hardware or software technologies to achieve desired database performance.
- Test programs or databases, correct errors, and make necessary modifications.
- Identify and correct deviations from database development standards.
- Review project requests describing database user needs to estimate time and cost required to accomplish project.
- Write and code logical and physical database descriptions, and specify identifiers of database to management system or direct others in coding descriptions.
- Develop or maintain archived procedures, procedural codes, or queries for applications.
- Provide technical support to junior staff or clients.
- Establish and calculate optimum values for database parameters, using manuals and calculators.
- Train users and answer questions.
- Work as part of a project team to coordinate database development and determine project scope and limitations.
- Collaborate with engineers or software developers to select appropriate design solutions or ensure the compatibility of system components.
- Verify stability, interoperability, portability, security, or scalability of system architecture.
- Develop system engineering, software engineering, system integration, or distributed system architectures.
- Identify system data, hardware, or software components required to meet user needs.
- Communicate with staff or clients to understand specific system requirements.
- Research, test, or verify proper functioning of software patches and fixes.
- Provide advice on project costs, design concepts, or design changes.
- Perform security analyses of developed or packaged software components.
- Provide technical guidance or support for the development or troubleshooting of systems.
- Document design specifications, installation instructions, and other system-related information.
- Communicate project information through presentations, technical reports, or white papers.
- Define and analyze objectives, scope, issues, or organizational impact of information systems.
- Monitor system operation to detect potential problems.
- Design and conduct hardware or software tests.
- Evaluate current or emerging technologies to consider factors such as cost, portability, compatibility, or usability.
- Provide customers or installation teams guidelines for implementing secure systems.
- Establish functional or system standards to address operational requirements, quality requirements, and design constraints.
- Investigate system component suitability for specified purposes, and make recommendations regarding component use.
- Complete models and simulations, using manual or automated tools, to analyze or predict system performance under different operating conditions.
- Develop or approve project plans, schedules, or budgets.
- Develop efficient and effective system controllers.
- Evaluate existing systems to determine effectiveness, and suggest changes to meet organizational requirements.
- Configure servers to meet functional specifications.
- Direct the analysis, development, and operation of complete computer systems.
- Develop application-specific software.
- Perform ongoing hardware and software maintenance operations, including installing or upgrading hardware or software.
- Direct the installation of operating systems, network or application software, or computer or network hardware.
- Train system users in system operation or maintenance.
- Collaborate with engineers or software developers to select appropriate design solutions or ensure the compatibility of system components.
- Coordinate network or design activities with designers of associated networks.
- Develop or recommend network security measures, such as firewalls, network security audits, or automated security probes.
- Develop disaster recovery plans.
- Monitor and analyze network performance and reports on data input or output to detect problems, identify inefficient use of computer resources, or perform capacity planning.
- Develop conceptual, logical, or physical network designs.
- Develop and implement solutions for network problems.
- Determine specific network hardware or software requirements, such as platforms, interfaces, bandwidths, or routine schemas.
- Communicate with system users to ensure accounts are set up properly or to diagnose and solve operational problems.
- Visit vendors, attend conferences or training sessions, or study technical journals to keep up with changes in technology.
- Evaluate network designs to determine whether customer requirements are met efficiently and effectively.
- Participate in network technology upgrade or expansion projects, including installation of hardware and software and integration testing.
- Adjust network sizes to meet volume or capacity demands.
- Prepare detailed network specifications, including diagrams, charts, equipment configurations, or recommended technologies.
- Develop network-related documentation.
- Estimate time and materials needed to complete projects.
- Supervise engineers or other staff in the design or implementation of network solutions.
- Coordinate network operations, maintenance, repairs, or upgrades.
- Develop procedures to track, project, or report network availability, reliability, capacity, or utilization.
- Research and test new or modified hardware or software products to determine performance and interoperability.
- Communicate with customers, sales staff, or marketing staff to determine customer needs.
- Prepare design presentations and proposals for staff or customers.
- Design, build, or operate equipment configuration prototypes, including network hardware, software, servers, or server operation systems.
- Prepare or monitor project schedules, budgets, or cost control systems.
- Develop plans or budgets for network equipment replacement.
- Coordinate installation of new equipment.
- Explain design specifications to integration or test engineers.
- Develop or maintain project reporting systems.
- Use network computer-aided design (CAD) software packages to optimize network designs.
- Maintain or coordinate the maintenance of network peripherals, such as printers.
- Develop and write procedures for installation, use, or troubleshooting of communications hardware or software.
- Communicate with vendors to gather information about products, alert them to future needs, resolve problems, or address system maintenance issues.
- Maintain networks by performing activities such as file addition, deletion, or backup.
- Design, organize, and deliver product awareness, skills transfer, or product education sessions for staff or suppliers.
- Coordinate network or design activities with designers of associated networks.
