How do they match: Advertising and Promotions Managers

  • Assemble and communicate with a strong, diverse coalition of organizations or public figures, securing their cooperation, support, and action, to further campaign goals.
  • Contact organizations to explain services and facilities offered.
  • Develop communications materials, advertisements, presentations, or public relations initiatives to promote awareness of products and services.
  • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
  • Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.