How do they match: Market Research Analysts and Marketing Specialists

  • Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
  • Attend staff conferences to provide management with information and proposals concerning the promotion, distribution, design, and pricing of company products or services.
  • Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.

  • Prepare research reports.