How do they match: General and Operations Managers

  • Business Development Director
  • Business Development Manager
  • Customer Service Manager

  • Plan, direct, or coordinate the operations of public or private sector organizations, overseeing multiple departments or locations. Duties and responsibilities include formulating policies, managing daily operations, and planning the use of materials and human resources, but are too diverse and general in nature to be classified in any one functional area of management or administration, such as personnel, purchasing, or administrative services. Usually manage through subordinate supervisors. Excludes First-Line Supervisors.

  • Develop or implement product-marketing strategies, including advertising campaigns or sales promotions.
  • Direct administrative activities directly related to making products or providing services.
  • Monitor suppliers to ensure that they efficiently and effectively provide needed goods or services within budgetary limits.
  • Set prices or credit terms for goods or services, based on forecasts of customer demand.

  • Develop marketing plans or strategies.
  • Develop organizational goals or objectives.
  • Develop organizational policies or programs.
  • Direct organizational operations, projects, or services.
  • Direct sales, marketing, or customer service activities.