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How do they match:
Marketing Managers
1
O*NET-SOC Description
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and
services
offered by a firm and its competitors, and identify potential
customers.
Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's
customers
are satisfied. Oversee product development or monitor trends that indicate the need for new products and
services.
8
Tasks
Advise business or other groups on local, national, or international factors affecting the buying or selling of products or
services.
Compile lists describing product or
service
offerings.
Conduct economic or commercial surveys to identify potential markets for products or
services.
Consult with buying personnel to gain advice regarding the types of products or
services
expected to be in demand.
Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or
services.
Develop pricing strategies, balancing firm objectives and
customer
satisfaction.
Formulate, direct, or coordinate marketing activities or policies to promote products or
services
, working with advertising or promotion managers.
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or
services
, analyzing business developments and monitoring market trends.
2
Detailed Work Activities
Direct sales, marketing, or
customer
service
activities.
Negotiate contracts for transportation, distribution, or logistics
services.
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Crosswalks
Military
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DOT
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Sites
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U.S. Department of Labor
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How do they match: 11-2021.00 - Marketing Managers
by
U.S. Department of Labor, Employment and Training Administration
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Site updated November 19, 2024
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