How do they match: Online Merchants

  • Web Merchant
  • Web Retailer
  • E-Commerce Developer

  • Develop or revise business plans for online business, emphasizing factors such as product line, pricing, inventory, or marketing strategy.
  • Compose descriptions of merchandise for posting to online storefront, auction sites, or other shopping Web sites.
  • Design customer interface of online storefront, using web programming or e-commerce software.
  • Devise, select, or purchase domain name and web address.
  • Measure and analyze Web site usage data to maximize search engine returns or refine customer interfaces.
  • Promote products in online communities through weblog or discussion-forum postings, e-mail marketing programs, or online advertising.
  • Purchase new or used items from online or physical sources for resale via retail or auction Web site.
  • Select and purchase technical web services, such as web hosting services, online merchant accounts, shopping cart software, payment gateway software, or spyware.
  • Upload digital media, such as photos, video, or scanned images to online storefront, auction sites, or other shopping Web sites.

  • Develop business or financial information systems.
  • Develop business or market strategies.
  • Develop financial or business plans.