- Manage special events, such as sponsorship of races, parties introducing new products, or other activities the firm supports, to gain public attention through the media without advertising directly.
Occupations with related tasks Save Table: XLSX CSV
- Organize and oversee events such as organized runs or walks.
- Develop or coordinate fitness and wellness programs or services.
- Organize and oversee health screenings or other preventive measures, such as mammography, blood pressure, or cholesterol screenings or flu vaccinations.
- Maintain wellness- and fitness-related schedules, records, or reports.
- Recommend or approve new program or service offerings to promote wellness and fitness, produce revenues, or minimize costs.
- Manage or oversee fitness or recreation facilities, ensuring safe and clean facilities and equipment.
- Supervise fitness or wellness specialists, such as fitness instructors, nutritionists, or health educators.
- Track attendance, participation, or performance data related to wellness events.
- Conduct or facilitate training sessions or seminars for wellness and fitness staff.
- Maintain or arrange for maintenance of fitness equipment or facilities.
- Prepare or implement budgets and strategic, operational, purchasing, or maintenance plans.
- Evaluate fitness and wellness programs to determine their effectiveness.
- Develop fitness or wellness classes, such as yoga, aerobics, strength training, or aquatics, ensuring a diversity of class offerings.
- Demonstrate proper operation of fitness equipment, such as resistance machines, cardio machines, free weights, or fitness assessment devices.
- Conduct needs assessments or surveys to determine interest in, or satisfaction with, wellness and fitness programs, events, or services.
- Teach fitness classes to improve strength, flexibility, cardiovascular conditioning, or general fitness of participants.
- Develop marketing campaigns to promote a healthy lifestyle or participation in fitness or wellness programs.
- Select or supervise contractors, such as event hosts or health, fitness, and wellness practitioners.
- Track cost-containment strategies and programs to evaluate effectiveness.
- Provide individual support or counseling in general wellness or nutrition.
- Use computer skills and software to manage Web sites or databases, publish newsletters, or provide webinars.
- Respond to customer, public, or media requests for information about wellness programs or services.
- Organize and oversee fitness or wellness programs, such as information presentations, blood drives, or training in first aid or cardiopulmonary resuscitation (CPR).
- Interpret insurance data or Health Reimbursement Account (HRA) data to develop programs that address specific needs of target populations.
- Organize and oversee events such as organized runs or walks.
- Develop or coordinate fitness and wellness programs or services.
- Organize and oversee health screenings or other preventive measures, such as mammography, blood pressure, or cholesterol screenings or flu vaccinations.
- Plan and promote sporting events and social, cultural, and recreational activities.
- Direct and participate in institutional fundraising activities, and encourage alumni participation in such activities.
- Design or use assessments to monitor student learning outcomes.
- Recruit, hire, train, and terminate departmental personnel.
- Direct, coordinate, and evaluate the activities of personnel, including support staff engaged in administering academic institutions, departments, or alumni organizations.
- Advise students on issues such as course selection, progress toward graduation, and career decisions.
- Plan, administer, and control budgets, maintain financial records, and produce financial reports.
- Formulate strategic plans for the institution.
- Establish operational policies and procedures and make any necessary modifications, based on analysis of operations, demographics, and other research information.
- Provide assistance to faculty and staff in duties such as teaching classes, conducting orientation programs, issuing transcripts, and scheduling events.
- Represent institutions at community and campus events, in meetings with other institution personnel, and during accreditation processes.
- Prepare reports on academic or institutional data.
- Promote the university by participating in community, state, and national events or meetings, and by developing partnerships with industry and secondary education institutions.
- Participate in faculty and college committee activities.
- Direct activities of administrative departments, such as admissions, registration, and career services.
- Appoint individuals to faculty positions, and evaluate their performance.
- Develop curricula, and recommend curricula revisions and additions.
- Consult with government regulatory and licensing agencies to ensure the institution's conformance with applicable standards.
- Participate in student recruitment, selection, and admission, making admissions recommendations when required to do so.
- Determine course schedules, and coordinate teaching assignments and room assignments to ensure optimum use of buildings and equipment.
- Teach courses within their department.
- Review student misconduct reports requiring disciplinary action, and counsel students regarding such reports.
- Review registration statistics, and consult with faculty officials to develop registration policies.
- Confer with other academic staff to explain and formulate admission requirements and course credit policies.
- Direct scholarship, fellowship, and loan programs, performing activities such as selecting recipients and distributing aid.
- Coordinate the production and dissemination of university publications, such as course catalogs and class schedules.
- Write grants to procure external funding, and supervise grant-funded projects.
- Audit the financial status of student organizations and facility accounts.
- Oversee facilities management for the university, including construction, repair, and maintenance projects.
- Plan and promote sporting events and social, cultural, and recreational activities.
- Direct and participate in institutional fundraising activities, and encourage alumni participation in such activities.
- Establish, coordinate, and oversee particular programs across school districts, such as programs to evaluate student academic achievement.
- Coordinate and direct extracurricular activities and programs, such as after-school events and athletic contests.
- Evaluate curricula, teaching methods, and programs to determine their effectiveness, efficiency, and use, and to ensure compliance with federal, state, and local regulations.
- Observe teaching methods and examine learning materials to evaluate and standardize curricula and teaching techniques and to determine areas for improvement.
- Counsel and provide guidance to students regarding personal, academic, vocational, or behavioral issues.
- Collaborate with teachers to develop and maintain curriculum standards, develop mission statements, and set performance goals and objectives.
- Direct and coordinate activities of teachers, administrators, and support staff at schools, public agencies, and institutions.
- Recruit, hire, train, and evaluate primary and supplemental staff.
- Confer with parents and staff to discuss educational activities, policies, and student behavior or learning problems.
- Enforce discipline and attendance rules.
- Create school improvement plans, using student performance data.
- Set educational standards and goals, and help establish policies and procedures to carry them out.
- Plan and lead professional development activities for teachers, administrators, and support staff.
- Participate in special education-related activities, such as attending meetings and providing support to special educators throughout the district.
- Plan and develop instructional methods and content for educational, vocational, or student activity programs.
- Determine the scope of educational program offerings, and prepare drafts of course schedules and descriptions to estimate staffing and facility requirements.
- Prepare and submit budget requests and recommendations, or grant proposals to solicit program funding.
- Recommend personnel actions related to programs and services.
- Review and approve new programs, or recommend modifications to existing programs, submitting program proposals for school board approval as necessary.
- Develop partnerships with businesses, communities, and other organizations to help meet identified educational needs and to provide school-to-work programs.
- Review and interpret government codes, and develop programs to ensure adherence to codes and facility safety, security, and maintenance.
- Determine allocations of funds for staff, supplies, materials, and equipment, and authorize purchases.
- Direct and coordinate school maintenance services and the use of school facilities.
- Organize and direct committees of specialists, volunteers, and staff to provide technical and advisory assistance for programs.
- Prepare, maintain, or oversee the preparation and maintenance of attendance, activity, planning, or personnel reports and records.
- Mentor and support administrative staff members, such as superintendents and principals.
- Advocate for new schools to be built, or for existing facilities to be repaired or remodeled.
- Plan, coordinate, and oversee school logistics programs, such as bus and food services.
- Teach classes or courses to students.
- Meet with federal, state, and local agencies to stay abreast of policies and to discuss improvements for education programs.
- Write articles, manuals, and other publications, and assist in the distribution of promotional literature about facilities and programs.
- Collect and analyze survey data, regulatory information, and data on demographic and employment trends to forecast enrollment patterns and curriculum change needs.
- Establish, coordinate, and oversee particular programs across school districts, such as programs to evaluate student academic achievement.
- Coordinate and direct extracurricular activities and programs, such as after-school events and athletic contests.
- Coordinate established courses with technical and professional courses provided by community schools, and designate training procedures.
- Analyze training needs to develop new training programs or modify and improve existing programs.
- Evaluate instructor performance and the effectiveness of training programs, providing recommendations for improvement.
- Plan, develop, and provide training and staff development programs, using knowledge of the effectiveness of methods such as classroom training, demonstrations, on-the-job training, meetings, conferences, and workshops.
- Prepare training budget for department or organization.
- Confer with management and conduct surveys to identify training needs based on projected production processes, changes, and other factors.
- Develop and organize training manuals, multimedia visual aids, and other educational materials.
- Develop testing and evaluation procedures.
- Train instructors and supervisors in techniques and skills for training and dealing with employees.
- Conduct orientation sessions and arrange on-the-job training for new hires.
- Conduct or arrange for ongoing technical training and personal development classes for staff members.
- Review and evaluate training and apprenticeship programs for compliance with government standards.
- Coordinate established courses with technical and professional courses provided by community schools, and designate training procedures.
- Direct fundraising activities and the preparation of public relations materials.
- Establish and oversee administrative procedures to meet objectives set by boards of directors or senior management.
- Direct activities of professional and technical staff members and volunteers.
- Evaluate the work of staff and volunteers to ensure that programs are of appropriate quality and that resources are used effectively.
- Participate in the determination of organizational policies regarding such issues as participant eligibility, program requirements, and program benefits.
- Prepare and maintain records and reports, such as budgets, personnel records, or training manuals.
- Provide direct service and support to individuals or clients, such as handling a referral for child advocacy issues, conducting a needs evaluation, or resolving complaints.
- Establish and maintain relationships with other agencies and organizations in community to meet community needs and to ensure that services are not duplicated.
- Recruit, interview, and hire or sign up volunteers and staff.
- Research and analyze member or community needs to determine program directions and goals.
- Implement and evaluate staff, volunteer, or community training programs.
- Act as consultants to agency staff and other community programs regarding the interpretation of program-related federal, state, and county regulations and policies.
- Speak to community groups to explain and interpret agency purposes, programs, and policies.
- Analyze proposed legislation, regulations, or rule changes to determine how agency services could be impacted.
- Plan and administer budgets for programs, equipment, and support services.
- Represent organizations in relations with governmental and media institutions.
- Direct fundraising activities and the preparation of public relations materials.
- Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services.
- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- Develop pricing strategies, balancing firm objectives and customer satisfaction.
- Compile lists describing product or service offerings.
- Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- Consult with product development personnel on product specifications, such as design, color, or packaging.
- Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
- Negotiate contracts with vendors or distributors to manage product distribution, establishing distribution networks or developing distribution strategies.
- Initiate market research studies, or analyze their findings.
- Confer with legal staff to resolve problems, such as copyright infringement or royalty sharing with outside producers or distributors.
- Consult with buying personnel to gain advice regarding the types of products or services expected to be in demand.
- Consult with buying personnel to gain advice regarding environmentally sound or sustainable products.
- Conduct economic or commercial surveys to identify potential markets for products or services.
- Recommend modifications to products, packaging, production processes, or other characteristics to improve the environmental soundness or sustainability of products.
- Advise business or other groups on local, national, or international factors affecting the buying or selling of products or services.
- Select products or accessories to be displayed at trade or special production shows.
- Develop business cases for environmental marketing strategies.
- Integrate environmental information into product or company marketing strategies, policies, or activities.
- Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services.
- Coordinate disaster response or crisis management activities, such as ordering evacuations, opening public shelters, and implementing special needs plans and programs.
- Consult with officials of local and area governments, schools, hospitals, and other institutions to determine their needs and capabilities in the event of a natural disaster or other emergency.
- Develop and maintain liaisons with municipalities, county departments, and similar entities to facilitate plan development, response effort coordination, and exchanges of personnel and equipment.
- Prepare emergency situation status reports that describe response and recovery efforts, needs, and preliminary damage assessments.
- Maintain and update all resource materials associated with emergency preparedness plans.
- Prepare plans that outline operating procedures to be used in response to disasters or emergencies, such as hurricanes, nuclear accidents, and terrorist attacks, and in recovery from these events.
- Develop and perform tests and evaluations of emergency management plans in accordance with state and federal regulations.
- Collaborate with other officials to prepare and analyze damage assessments following disasters or emergencies.
- Design and administer emergency or disaster preparedness training courses that teach people how to effectively respond to major emergencies and disasters.
- Keep informed of activities or changes that could affect the likelihood of an emergency, response efforts, or plan implementation.
- Inspect facilities and equipment, such as emergency management centers and communications equipment, to determine their operational and functional capabilities in emergency situations.
- Review emergency plans of individual organizations, such as medical facilities, to ensure their adequacy.
- Keep informed of federal, state, and local regulations affecting emergency plans, and ensure that plans adhere to those regulations.
- Conduct surveys to determine the types of emergency-related needs to be addressed in disaster planning, or provide technical support to others conducting such surveys.
- Attend meetings, conferences, and workshops related to emergency management to learn new information and to develop working relationships with other emergency management specialists.
- Propose alteration of emergency response procedures, based on regulatory changes, technological changes, or knowledge gained from outcomes of previous emergency situations.
- Develop instructional materials for the public and make presentations to citizens' groups to provide information on emergency plans and their implementation processes.
- Apply for federal funding for emergency-management-related needs, and administer and report on the progress of such grants.
- Train local groups in the preparation of long-term plans that are compatible with federal and state plans.
- Provide communities with assistance in applying for federal funding for emergency management facilities, radiological instrumentation, and related items.
- Study emergency plans used elsewhere to gather information for plan development.
- Develop and implement training procedures and strategies for radiological protection, detection, and decontamination.
- Inventory and distribute nuclear, biological, and chemical detection and contamination equipment, providing instruction in its maintenance and use.
- Coordinate disaster response or crisis management activities, such as ordering evacuations, opening public shelters, and implementing special needs plans and programs.
- Develop or administer special projects in areas such as pay equity, savings bond programs, day care, and employee awards.
- Serve as a link between management and employees by handling questions, interpreting and administering contracts and helping resolve work-related problems.
- Advise managers on organizational policy matters, such as equal employment opportunity and sexual harassment, and recommend needed changes.
- Analyze and modify compensation and benefits policies to establish competitive programs and ensure compliance with legal requirements.
- Perform difficult staffing duties, including dealing with understaffing, refereeing disputes, firing employees, and administering disciplinary procedures.
- Represent organization at personnel-related hearings and investigations.
- Negotiate bargaining agreements and help interpret labor contracts.
- Identify staff vacancies and recruit, interview, and select applicants.
- Plan, direct, supervise, and coordinate work activities of subordinates and staff relating to employment, compensation, labor relations, and employee relations.
- Prepare personnel forecast to project employment needs.
- Provide current and prospective employees with information about policies, job duties, working conditions, wages, opportunities for promotion, and employee benefits.
- Investigate and report on industrial accidents for insurance carriers.
- Administer compensation, benefits, and performance management systems, and safety and recreation programs.
- Analyze statistical data and reports to identify and determine causes of personnel problems and develop recommendations for improvement of organization's personnel policies and practices.
- Plan, organize, direct, control, or coordinate the personnel, training, or labor relations activities of an organization.
- Allocate human resources, ensuring appropriate matches between personnel.
- Oversee the evaluation, classification, and rating of occupations and job positions.
- Plan and conduct new employee orientation to foster positive attitude toward organizational objectives.
- Analyze training needs to design employee development, language training, and health and safety programs.
- Study legislation, arbitration decisions, and collective bargaining contracts to assess industry trends.
- Maintain records and compile statistical reports concerning personnel-related data such as hires, transfers, performance appraisals, and absenteeism rates.
- Prepare and follow budgets for personnel operations.
- Conduct exit interviews to identify reasons for employee termination.
- Develop, administer, and evaluate applicant tests.
- Contract with vendors to provide employee services, such as food service, transportation, or relocation service.
- Provide terminated employees with outplacement or relocation assistance.
- Develop or administer special projects in areas such as pay equity, savings bond programs, day care, and employee awards.
- Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
- Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
- Inspect layouts and advertising copy, and edit scripts, audio, video, and other promotional material for adherence to specifications.
- Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
- Coordinate with the media to disseminate advertising.
- Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.
- Plan and execute advertising policies and strategies for organizations.
- Prepare budgets and submit estimates for program costs as part of campaign plan development.
- Contact organizations to explain services and facilities offered.
- Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns.
- Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets, such as dealers, distributors, or consumers.
- Track program budgets, expenses, and campaign response rates to evaluate each campaign, based on program objectives and industry norms.
- Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.
- Manage sales team, including setting goals, providing incentives, and evaluating employee performance.
- Prepare and negotiate advertising and sales contracts.
- Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts.
- Train and direct workers engaged in developing and producing advertisements.
- Assemble and communicate with a strong, diverse coalition of organizations or public figures, securing their cooperation, support, and action, to further campaign goals.
- Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.
- Represent company at trade association meetings to promote products.
- Direct and coordinate product research and development.
- Analyze marketing or sales trends to forecast future conditions.
- Analyze the effectiveness of marketing tactics or channels.
- Attend or participate in conferences, community events, and promotional events related to products or technologies.
- Conduct research on consumer opinions and buying habits, and identify target audiences for products, services, or technologies.
- Coordinate with marketing team members, graphic artists, and other workers to develop and implement marketing programs.
- Develop communications materials, advertisements, presentations, or public relations initiatives to promote awareness of products and services.
- Develop comprehensive marketing strategies, using knowledge of products and technologies, markets, and regulations.
- Devise or evaluate methods and procedures for collecting data, such as surveys, opinion polls, and questionnaires.
- Maintain portfolios of marketing campaigns, strategies, and other marketing products or ideas.
- Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
- Organize or approve promotional campaigns.
- Direct or coordinate an organization's financial or budget activities to fund operations, maximize investments, or increase efficiency.
- Confer with board members, organization officials, or staff members to discuss issues, coordinate activities, or resolve problems.
- Prepare budgets for approval, including those for funding or implementation of programs.
- Direct, plan, or implement policies, objectives, or activities of organizations or businesses to ensure continuing operations, to maximize returns on investments, or to increase productivity.
- Prepare or present reports concerning activities, expenses, budgets, government statutes or rulings, or other items affecting businesses or program services.
- Implement corrective action plans to solve organizational or departmental problems.
- Analyze operations to evaluate performance of a company or its staff in meeting objectives or to determine areas of potential cost reduction, program improvement, or policy change.
- Direct or coordinate activities of businesses or departments concerned with production, pricing, sales, or distribution of products.
- Direct human resources activities, including the approval of human resource plans or activities, the selection of directors or other high-level staff, or establishment or organization of major departments.
- Appoint department heads or managers and assign or delegate responsibilities to them.
- Interpret and explain policies, rules, regulations, or laws to organizations, government or corporate officials, or individuals.
- Review reports submitted by staff members to recommend approval or to suggest changes.
- Negotiate or approve contracts or agreements with suppliers, distributors, federal or state agencies, or other organizational entities.
- Establish departmental responsibilities and coordinate functions among departments and sites.
- Deliver speeches, write articles, or present information at meetings or conventions to promote services, exchange ideas, or accomplish objectives.
- Serve as liaisons between organizations, shareholders, and outside organizations.
- Coordinate the development or implementation of budgetary control systems, recordkeeping systems, or other administrative control processes.
- Preside over, or serve on, boards of directors, management committees, or other governing boards.
- Attend and participate in meetings of municipal councils or council committees.
- Nominate citizens to boards or commissions.
- Conduct or direct investigations or hearings to resolve complaints or violations of laws, or testify at such hearings.
- Direct or coordinate activities of businesses involved with buying or selling investment products or financial services.
- Prepare bylaws approved by elected officials, and ensure that bylaws are enforced.
- Make presentations to legislative or other government committees regarding policies, programs, or budgets.
- Review and analyze legislation, laws, or public policy and recommend changes to promote or support interests of the general population or special groups.
- Direct non-merchandising departments, such as advertising, purchasing, credit, or accounting.
- Refer major policy matters to elected representatives for final decisions.
- Direct or conduct studies or research on issues affecting areas of responsibility.
- Administer programs for selection of sites, construction of buildings, or provision of equipment or supplies.
- Represent organizations or promote their objectives at official functions, or delegate representatives to do so.
- Organize or approve promotional campaigns.